93,445
Greg Luther
The No B.S. Real Estate Sales & Marketing Expert, Coaching Agents Nationwide for Over 26 Years!
Stop Promoting Yourself and Start Doing This Instead!![]()
Most agents lead with their name, their company, their awards, and their years of experience. Nobody cares. What buyers and sellers actually want to know is what is in it for them.
Advertising Fixes Obscurity![]()
Most agents have a great offer and nobody knows about it. That is not a market problem or an interest rate problem. It is an obscurity problem and advertising is the only thing that fixes it. Here is how to get in front of the people who are ready to move.
Too Many Options Is What's Slowing You Down![]()
You are not overwhelmed because there is too much to do. You are overwhelmed because you have too many options in front of you. Pick one thing and do it every morning before you do anything else.
Behind the Scenes at the Kentucky Mastermind (Part 2)![]()
Greg gives a behind-the-scenes tour of his elite horse operation and spends two days with agents on how to grow their real estate business. Today's lesson? Anything somebody else will do cheaper than your hourly rate is not your job.
"We Want to Think About It" Means No![]()
You did not lose that listing because they were not motivated. You lost it the second they asked you a question and you got nervous. Objections are the best thing that can happen to you at that kitchen table. Here is how to handle them.
93,445
Greg Luther
The No B.S. Real Estate Sales & Marketing Expert, Coaching Agents Nationwide for Over 26 Years!
Stop Promoting Yourself and Start Doing This Instead!![]()
Most agents lead with their name, their company, their awards, and their years of experience. Nobody cares. What buyers and sellers actually want to know is what is in it for them.
Advertising Fixes Obscurity![]()
Most agents have a great offer and nobody knows about it. That is not a market problem or an interest rate problem. It is an obscurity problem and advertising is the only thing that fixes it. Here is how to get in front of the people who are ready to move.
Too Many Options Is What's Slowing You Down![]()
You are not overwhelmed because there is too much to do. You are overwhelmed because you have too many options in front of you. Pick one thing and do it every morning before you do anything else.
Behind the Scenes at the Kentucky Mastermind (Part 2)![]()
Greg gives a behind-the-scenes tour of his elite horse operation and spends two days with agents on how to grow their real estate business. Today's lesson? Anything somebody else will do cheaper than your hourly rate is not your job.
"We Want to Think About It" Means No![]()
You did not lose that listing because they were not motivated. You lost it the second they asked you a question and you got nervous. Objections are the best thing that can happen to you at that kitchen table. Here is how to handle them.





















