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Stop Sounding Salesy—Use These Words Instead (Because “Just Checking In” Is Killing Your Deals)

Stop Sounding Salesy—Use These Words Instead (Because “Just Checking In” Is Killing Your Deals)

by Greg Luther | Jun 19, 2025 | Real Estate Coaching

You ever hang up the phone and think, “Ugh, that didn’t land right”? You didn’t mean to sound pushy. You weren’t trying to be awkward. But something about your tone, your phrasing, or your message just felt… off. That’s not your fault. It’s your language. Because most...
The 3-Minute Daily Habit That Builds a 6-Figure Pipeline (Even If You’re Swamped, Scattered, or Starting Over)

The 3-Minute Daily Habit That Builds a 6-Figure Pipeline (Even If You’re Swamped, Scattered, or Starting Over)

by Greg Luther | Jun 17, 2025 | Real Estate Coaching

Let’s kill the myth right now: Success in real estate doesn’t come from working 80 hours a week. It comes from doing the right thing for 3 minutes a day—and doing it consistently. Because if your phone isn’t ringing… If your pipeline feels dry… If you’re “busy” but...
3 Types of Videos That Attract Real Buyers and Sellers (Without Fancy Gear, Scripts, or Stage Lights)

3 Types of Videos That Attract Real Buyers and Sellers (Without Fancy Gear, Scripts, or Stage Lights)

by Greg Luther | Jun 12, 2025 | Real Estate Coaching

Here’s the truth about today’s real estate market: If you’re not using video, you’re invisible. And I don’t mean cinematic drone shots or $1,000 listing tours. I’m talking about simple, personal videos that build trust, spark conversation, and make you the obvious...
The Open House Playbook That’s Actually Working (Even in a World of Online Listings and Lazy Agents)

The Open House Playbook That’s Actually Working (Even in a World of Online Listings and Lazy Agents)

by Greg Luther | Jun 10, 2025 | Real Estate Coaching

Let me ask you something… When’s the last time your open house actually brought in a real buyer? Not a nosy neighbor. Not someone “just browsing.” Not someone who “might want to buy next year.” I’m talking about a real prospect who showed up, connected with you, and...
Tired of Being Ghosted? Use This Buyer Re-Engagement Script to Reclaim Lost Deals

Tired of Being Ghosted? Use This Buyer Re-Engagement Script to Reclaim Lost Deals

by Greg Luther | Jun 5, 2025 | Real Estate Coaching

You know the feeling… You show five homes. They nod. Smile. Say things like, “This one’s close!” “We just need to sleep on it.” And then? Silence. No text. No call. No response. You follow up once… then again… then again… Nothing. Welcome to the ghost town of buyer...
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